"Things You Wouldn't Know If We Didn't Blog Intermittently."
Absolutely brilliant! This is truly one of the cleverest, wittiest, outright guffaw/snort-of-laughter inducing things I have ever seen - on the 'net or anywhere. Truly inspired. A tip of the hat from one designer to another!
This would work better in Canada (where up is on, I believe) than the UK where conventionally down is on.
@ skipweaselyour comment brings to mind a very early automobile design featuring a throttle that worked opposite to how they do now. ie. you had to "floor it" in order to NOT accelerate. glad they didn't settle on that one!
This would work even better if he had a switch instead of a button.