In the 18 years I've been writing this blog, I've reviewed 139 books to add to the "recommended books" category of TYWKIWDBI. I suppose a majority of them have been somewhat obscure works that I wanted to bring to the attention of the readership, but some have been popular titles, including Booker Prize winners and other best-sellers. Such is the case with The Secret of Secrets. Author Dan Brown rocketed to fame with his series of Robert Langdon thrillers. This is the sixth book in that sequence, and a Netflix series (without Tom Hanks) is currently in production.
The book is an easy read because Brown writes well. He mixes action and problem-solving with an abundance (or sometimes a superfluity) of factual information about the subject matter and the physical locations of the action (in this case Prague). But another characteristic of his writing this time seems to be the inclusion of a boatload of product placement. For example:
"Langdon finished dressing, finally feeling warm in his heavy chinos, turtleneck, and thick Dale sweater."
"They met at Faukman's favorite table in Manhattan - the back booth at Trattoria Dell'Arte - where authentic Italian cuisine was served in a room decorated like an artist's studio...""Langdon would have much preferred his usual Vesper martini with Nolet's Reserve gin."
In none of these situations were the details relevant to the storyline. My wife and I counted over 250 such examples. I understand that the location of the Four Seasons Prague hotel next to the river was salient for an early action, but the next several dozen times he could have returned to "his hotel" rather than specifying the name (one wonders whether the author has been granted lifetime upgrades to suites for future visits). I don't remember whether such brand-name specificity was prevalent in Angels and Demons or The Da Vinci Code, and I understand that product placement is done routinely in movies and perhaps in other best-sellling books, but in this case it became a bit annoying.
I did appreciate some of the technical and historical information, one snippet of which I'll copypaste here rather than typing the text:






















