As reported by Bloomberg:
Airlines are reinvigorating first class as deep-pocketed customers embrace travel again, taking luxury to new heights up in the sky.First-class cabins are increasingly resembling mini hotel rooms, with sofas, double beds, televisions, desks, wardrobes, minibars and in some cases, walk-in showers. The more creative, the better. You can even book a chef...Even with first class fares going for more than 10 times as much as standard economy seats, demand is there - either for bookings with cash or the rare opportunity to use up miles accumulated on credit cards during the pandemic...A return Sydney-Los Angeles flight in Qantas first class costs almost $18,000, while Frankfurt-Tokyo on Lufthansa is about $15,000. That’s still significantly less that what some ultra-wealthy travelers fork out for private jets, a segment that experienced a boost during the pandemic as people looked to avoid crowds and virus-related restrictions...Individual cabins currently feature armchairs and a 212-centimeter (83 inches) flat bed with memory foam mattress, as well as cotton throws, a duvet and pillow menu.
Details and pix at the link.
I was upgraded from business to first class on an Emirates A380 flight from Prague to Dubai. It came with bottomless Dom Perignon, pajamas, a mattress on my lay flat seat, and access to a shower. Probably more, but between jet lag and and the Dom I can't remember. Figuring I would never get the chance again I made sure to use the shower, in a bathroom substantially bigger than the one in my house.
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