With a "smart rifle" anyone can be a sniper

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Excerpts from a fascinating article at Vice's Motherboard:

[TalkingPoint Solutions] made headlines in early 2013 when it unveiled the precision guided firearm (PGF). Think of it as a long-range, laser-guided robo rifle—as much Linux-based computer as traditional firearm. The PGF's closed-loop system comprises not just the gun itself, a custom Surgeon rifle, but also custom ammunition and, notably, a proprietary (and WiFi-enabled) scope. The technology packed into TrackingPoint's initial PGF package is so advanced that we'd heard it could have an inexperienced shooter, maybe even someone who hasn't ever fired a gun, putting lead on targets at over 1,000 away in mere minutes. Not lifetimes. Not years. Minutes...

The art of sniping has traditionally been one of complex ballistics. A long-distance shot must be aimed above a target due to the bullet's drop (gravity) and a slew of other ambient factors that play with projectiles—wind, incline, cant, humidity, temperature, the coriolis effect. TrackingPoint's system does the exact same real-time ballistics calculation, only it does it for you. This is what the company means when it says it's "democratizing accuracy"...

The scope records video every time the system tags, tracks, and fires. Being WiFi enabled, users can immediately upload videos of their kills from the scope directly to social media. Shared killing—it's part of a broader push to target digital natives. "If there's one thing we've got, it's 12-year-olds on the Internet," said TrackingPoint's marketing director Oren Schauble, who is Jason's younger brother.

The PGF is by no means perfect, at least not yet.  But that doesn't mean it's not really, really good at doing precisely what it's designed to do. It took all but five minutes for me to put that one together. That's how long I waited, in another stuffy blind on the opposite side of the ranch, for a 250-pound hog to saunter out of the brush and into a clearing, a black blob in the HUD's reticle. It was a big thing, the sort of critter that my guide, a leather-skinned ranch hand named Chris, referred to as a "fuckin' toad." I dropped my tag, aligned the pip and reticle, and just when I thought the PGF would fire, it did. It was a 200 yard shot to the neck. I was told if it had been just fractions of an inch further to the left I would've blown the thing's head clean off.

To think, even experienced snipers "have difficulty making first-round hits at long range," as TrackingPoint claims. But there I was, just some dude who only 48 hours prior had neither fired nor held a gun. One shot, one kill...

TrackingPoint doesn't want to wait around. To hear Jason Schauble tell it, they'll do it better and faster, and sell it to the public all the while. The company tells me they're on pace to sell 500 PGFs by the end of 2013, which would double initial projections. As of this writing, the startup has sold $250,000 worth of its custom ammo alone.

Much more at the link.  Interesting reading.