13 July 2024

Pimple patches as fashion statements

For a few years now, pimple patches — opaque, whimsically shaped, in conspicuously nonhuman hues such as bright yellow, jet black, magenta and even rainbow — have been showing up on more and more faces in workout classes, in classrooms, at workplaces and online. Many are medicated with hydrocolloid or salicylic acid; they treat pimples while also covering them up, protecting them from both idle fingers and strangers’ stares. As a skin-care tool, pimple patches, which gained traction in the late 2010s, were a game-changing development in skin-care technology. But they’ve also become a fashion trend. And although their proliferation heralds a shift in attitudes toward acne — one of the most universal discomforts of being a human — they’ve also begun to act as a social signifier.

The first generation of pimple patches arrived in the late 2010s. Hero’s Mighty Patch hydrocolloid dots, for example, debuted in 2017, and Peace Out began offering flesh-toned and translucent versions of the same concept around the same time.

Then, in 2019, came Starface, whose pentagram-shaped Hydro-Star patches would eventually be available in a full spectrum of opaque, vibrant colors. Decorative and spunky, they were a sensation almost immediately. Hailey and Justin Bieber were photographed sporting them around in their daily lives and, crucially, showed up wearing them in photos on social media. So did Florence Pugh, Willow Smith and Nicola Peltz Beckham, and the brand even debuted its first black version of the product on models in a 2022 Puppets and Puppets fashion show...

Cadence Lawson, 12, just finished sixth grade in Bowling Green, Ky., and can confirm: She and her classmates trade their Starface pimple patches not just for other Starface colors, but also for higher-value goods. “It’s mainly at lunch,” she says. “For ice cream, or something like that.”

“They’re the new Pokémon cards,” cracks Cadence’s dad, Daniel, 34...

When Starface patches are on a jawline or chin, Annie says, she assumes they’re being used to treat actual zits. On a cheek, though, or in that alluring Marilyn Monroe mole position, above the lip? That’s just fashion, baby...

Tiny silk patches in the shapes of “stars, crescent moons, diamonds, all those sorts of things” were often affixed to the faces of well-to-do young people in 17th-century Western Europe. The trend originated in the French royal court, where the patches were initially used to cover up the scars and skin damage from diseases such as smallpox and syphilis, “but they eventually became quite popular. Where they were worn on the face could signify ‘I’m married’ or ‘I’m not married,’ or ‘I’m available’ or ‘not available.’ Or, alternatively, ‘I support this political party or that political party,’” Stewart says. The type or placement may have also indicated astrological signs, she adds, or even religious beliefs. (So Edouard’s workout classmate may not have been totally clueless — just off by a few hundred years.)
I should have bought some of these after my recent visit to a dermatologist who zapped a bunch of my facial SKs.  Then I wouldn't have looked like a plague victim while shopping at Target.

More information at the Washington Post (when the embed, cropped for size)

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