26 October 2012

How (not) to save the rainforest

7 comments:

  1. The comment about the 'gringo fantasy of joining a native culture and leading the resistance' is great. There's a LOT of movies based on that premise. I wonder what psychological need that fills.

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  2. My fear is that becomes or already has been co-opted, like Fair Trade, into a marketing hook. The fact it has an animal avatar makes me fear the worst.

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    1. Actually, I kind of agree with you. I was going to research them, but didn't have the time.

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    2. Apparently others share your concerns. The wikipedia talk page about this is here:

      http://en.wikipedia.org/wiki/Talk:Rainforest_Alliance#.23

      and is fairly enlightening.

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    3. Very interesting. Thanks, Chakolate.

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    4. My thoughts exactly. Should we preserve the rainforest? Heck yes! Will buying a box of tea do that? I have my doubts.
      If I donate to a cause, I donate to folks who are doing something directly, not by purchasing a consumer good and hope that some large company will do this for me.

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  3. none-the-less, it is a catchy video :)

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