06 January 2015
"Please recycle this envelope"
This is the inside of a business envelope I received from a local business. I admire the company's enthusiasm for recycling but can't help but wonder whether their strategy is effective.
Are there people who normally do not recycle, but then change their lifestyle after encountering this on the inside of an envelope? I wonder about the amount of ink expended to create these messages, and whether that material is deleterious if the envelope eventually does get pulped. Plus, covering the paper with text prevents its reuse for grocery lists and scratch paper, which is one way other envelopes get recycled in our house.
Or maybe I'm just grumpy this morning.