...a company named Pacific World Brand has partnered with Walmart to bring us a new cosmetics line for tweens called Geo Girl, launching in March. This isn’t bubblegum flavored lip balm. This is mascara, blush, lipstick, the works. The product line’s 69 offerings even include anti-aging products like antioxidant-loaded exfoliants for extra smooth and healthy skin.Refinery29 notes the products will be named after texting abbreviations:
The big sell is that Geo Girl is an eco-friendly and therefore healthy brand for children who just happen to wear makeup. Unlike other real makeup that may irritate babyfat with regular use, Geo Girl is real makeup that won’t irritate anything except people with a moral compass...
1. SPF 15 Lip Balm—J4G
3. Mineral Blush—QTPi
4. Liquid2Powder Shadow—iCU
5. Body Mist—TiSC
6. Feather Lash Mascara—FYEO
The lip balm is "just for grins," the faceShimmer is "you are a star." Others decoded at the link.